Benefits of Social Media for Business

There are more than 3 billion people using social networks across the globe, and they are using social to engage with brands.

On Instagram alone, 80 percent of people follow at least one business.

People expect brands to be on social media and seek out their social accounts for customer service. Social media can also help you learn more about your customers, allowing you to tailor your strategy to better speak to your audience and make smarter business decisions.

Boost Sales
Word of mouth drives 20 to 50 percent of purchasing decisions. Social allows you to build brand awareness and credibility, setting you up for more sales.

Customer and Audience Engagement
Social networks give you the opportunity to interact directly with customers and fans, and likewise give them a chance to interact directly with you (us). Unlike traditional media, which offers only one-way communication.

Industry News & Competitor Evaluation
Social listening helps to make sure you’re always informed about upcoming changes in the industry that could affect the way you do business. It’s also a way for you to keep an eye on what your competitors are doing.

How Residential Bancorp Can Support You

Video Testimonials

Share video testimonials with your potential clients to establish credibility

Home Buying Tips

Share weekly tips with your clients to help them prepare for the home buying process

Expert Insights

Share inside tips and help answer common questions many home buyers have

Marketing Materials

Utilize our marketing communications online and share with your own followers

Individual Testimonials

Send us your customer testimonials! We can pull reviews from Zillow and Yelp, or forward us email testimonials

Customized Articles

Customized articles can be found on our web blog, and include a form for potential customers to request more information

Connect with Us!

Residential Bancorp is active on Facebook, Instagram, Twitter and LinkedIn.

  • Follow us for the latest news
  • Share articles and posts with your own followers
  • Network with other branch managers, loan originators, agents and current or potential customers
  • Tag Residential Bancorp in your posts so we can help promote you!